Slides of my presentation yesterday at the 2nd Annual New Media Marketing Conference: | View | Upload your own For those of you looking for the Pet Shop Boys “Integral” video that I ended with, you can view it here on YouTube
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Google attempts to enter newspaper ad business with QR Codes
Last year I blogged about my work on a type of 2d bar code symbology called “QR Codes” and announced that this work had culminated in the launch of a commercial advertising initiative known as “TimeCode”. Well, it seems that Google has also caught onto the idea. According to Silicon Valley Insider: Google’s efforts to [...]
Snap a TimesCode & Back the Boks
Hoosen Kolia, the Sunday Times MD, and I came up with a clever campaign for marketing our new TimesCode product, supporting local artists, and getting behind the Springboks ahead of their crucial semi-final match against Argentina in the Rugby World Cup this Sunday, all in the press of a button. The idea is simple. We [...]
TimesCode launches
I mentioned in my last blog post that I’ve been doing a lot of work with QR Codes over the past few weeks and that all would be revealed very soon. Well, those of you that read yesterday’s Sunday Times and today’s Times would’ve spotted the Nashua Mobile – TimesCode campaign that we launched with [...]


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